Today’s ecommerce business owners understand the importance of keeping up with the latest marketing trends. Doing so enables you to stay a step ahead of the competition and create long term success within your market. In today’s digital business environment, consumers are watching more video content because it is easier to integrate into their busy lifestyles. If you want to reach more potential customers, it makes sense that video production is the place to start.
Whether you choose to create a video marketing campaign for your business, or you need remote live video conferencing services to introduce new products or your brand, reliable Miami video production services can make that happen.
With that in mind, we are going to take a look at some video marketing trends you need to know about in 2021:
Video Usage In 2021- nearly 85% of businesses have used video marketing in one way or another last year. This is up 24% from 2016. Of those businesses, nearly all say they plan to continue using video marketing in 2021. This is a testament to the effectiveness of video.
Live Streaming- live streaming will be one of the most popular video marketing trends in 2021. With more and more people using their smartphones to view live streaming video content, businesses that ignore this trend could lose valuable market position.
More Short-Form Videos- NYC video production services are seeing an increase in the need for short form video content. Short-form videos will continue to trend in 2021 because of the recent launch of Instagram Reels in August 2020 and the continuous growth of TikTok. Instagram plans to add monetization opportunities for content creators, enhanced video editing tools, and the ability to sell products and services directly on Reels.
More Online Training And Educational Videos- with more employees working from home in 2020, and students taking online classes, the e-learning market is experiencing a major surge. Online learning and educational videos are fast becoming a multi-billion dollar per year industry and businesses can benefit from this.
More Virtual Events- it looks as though virtual events are here to stay as the pandemic has shown us just how effective these are. With more and more event organizers having had to move their events online in 2020, standalone virtual events and virtual events used to complement in-person events will become even more popular in 2021.
Contact Muon Video
To learn more about the values of remote live video conferencing, contact Muon Video and speak with a conference and event live video streaming expert who can answer any questions you might have.
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